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TOM WATSON PRODUCTIONS SELECTS BOOKLEGGER

FOR IMMEDIATE RELEASE
August 27, 2014

TOM WATSON PRODUCTIONS SELECTS BOOKLEGGER 
 

Watson Pegs Booklegger to Distribute “Lessons of a Lifetime II” DVD 

Westwood, Kansas – Eight-time major champion and 2014 U.S. Ryder Cup Captain Tom Watson has selected The Booklegger — the largest distributor of golf books, DVDs and golf related products — to distribute his latest DVD series to retailers.

 

Watson’s new DVD set is an addendum to the popular “Lessons of a Lifetime” original that was released in 2010. While that version became one of the best-selling golf instructional video programs of all time — selling 70,000 DVD sets in 40-plus countries — the latest series covers many advanced topics, including pre-shot routine, the importance of the bottom of the arc, head movement, getting maximum benefit at the practice tee, handling pressure, the 40-yard wedge shot, controlling trajectory on chips, chipping with a putting set up, and much more.

 

These new 2014 lessons are being sold separately and also combined with the original 2-disc program.

  • Tom Watson Lessons of a Lifetime II With New Advanced Lessons (3 discs and a 20-page booklet) sells for $49.95.
  • Tom Watson Lessons of a Lifetime II: The New Advanced Lessons (1 disc and a 4-page booklet) sells for $24.95.

The Booklegger, now a division of Golf Gifts & Gallery, has been a wholesale distributor of golf books, DVDs and other golf-related products since 1974. To place orders, retailers may contact Robert Kraut at 530-272-1556 or by e-mail at rkraut@booklegger.com. Or, call Golf Gifts & Gallery customer service at 800-552-4430 ext 2607or by e-mail at custserv@golfgiftsgallery.com.

 

Retailer customers may purchase these DVD sets at golf retailers, Amazon or TomWatson.com.

 

For more information or product images, contact:

Mary Beth Lacy at 760-346-6942 or via email at mb@mblacy.com

Visit Tom Watson DVD website at TomWatson.com

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Antigua Debuts Spring 2015 Women’s Golf Collection

  

FOR IMMEDIATE RELEASE

August 26, 2014

Antigua Debuts Spring 2015 Women’s Golf Collection 

PEORIA, AZ – The Antigua Group, Inc. – one of the nation’s leading designers and marketers of lifestyle and golf apparel under the distinguished Antigua brand – has introduced its Antigua Spring 2015 Women’s Golf Collection.

 

“We’re very excited about our Spring 2015 Women’s Golf Collection,” said Ron McPherson, President and CEO of Antigua. “Response to the bright colors, fantastic new styling, and the advanced moisture-wicking technology has been outstanding. This promises to be our best-selling women’s collection to date.”

 

The new collection is inspired by the concept of mixing comfort and trend. It features a blend of neon colors with black and white — in fresh new fashion-forward styles. And it’s all made using Antigua’s Desert Dry and Desert Dry XtraLite technologies that keep golfers dry and comfortable.

 

“There’s so much lifestyle apparel out in the marketplace right now,” says Danielle Dellios, Antigua Women’s Head Designer. “Many customers are looking for something to wear on the course but also to social events, out running errands, etc. That in mind, I combined a professional-yet-relaxed look for this line. Women want new necklines, collar treatments and styles — which led me to play with the idea of a non-conventional polo silhouette.”

The 2015 line combines trim details and flirty necklines with soft and stretchy fabrics, in multiple textures and contents that give a fresh feel to the product. This includes non-traditional polo styles, such as Envy with its soccer-style collar and neckline and sporty color-blocked silhouette; and Zoom, a sleeveless mini-stripe polo that blends polyester/cotton/spandex jersey plus a cut-out at the placket that reveals some skin without being inappropriate. “Geometric shapes and details are trending, and by adding small details like a triangle cut-out on the placket, the once-mundane silhouette now offers something fun and unique,” says Dellios.

 

Neon colors continue running strong with women, and there’s a wider acceptance of this somewhat retro-color palette. Dellios believes consumers are drawn to brights after so many years of wearing washed-out pastels and neutrals. “By mixing black and white in with fun colors such as calypso, electric and papaya, I’m providing older customers with a neutral base and a pop of color to make them feel trendy while still maintaining a wide demographic,” says Dellios, who for this line used brights with their corresponding deeper tones, to give a more tonal effect and playful feel to stripe patterns and color-blocking.

 

Thus, the new Clever style uses a three-color braided trim that mixes bright shades into the garment without being overpowering, while Excite blends a white ground stripe with multiple pop colors, allowing customers to choose multiple bottom colors while mixing and matching.

 

Technology is also featured in the collection. For example, our exclusive Desert Dry™ technology absorbs and wicks moisture quickly and evenly, achieving the most-efficient evaporation possible to keep golfers comfortable and dry. The Desert Dry™ family now includes poly/cotton blends. Customers have been requesting a more casual fabric, without compromising the wicking capabilities of the poly fabrics. Thus, it’s included in our two new blends — one in the Clever, which is a super soft poly/cotton solid jersey, and the other in the Zoom, which is a poly/cotton/spandex mini yarn dye stripe.

 

Meanwhile, Desert Dry™ XTRA-LITE (D2XL) combines the Desert Dry™ moisture-wicking feature with specially constructed ultra-light fabrics for maximum wicking performance and optimum comfort. New additions to this category are 100% poly fabrics that feel and look like cotton. For instance, the Jubilee style uses a slub yarn that gives the hand-feel and drape of cotton, but the wicking capabilities of poly. And the Thrill style uses a popular multi-colored nap yarn. The garment feels like cozy cotton, but handles perspiration like poly.

 

These new cotton-like poly fabrics open up a whole new world to our consumers, who can have the comfort of their favorite tee while maintaining the ease of poly’s wear and wicking power.

 

For more details on Antigua’s Spring 2015 Women’s Golf Collection, visit:

 

www.antigua.com.

About Antigua

 

Headquartered in Peoria, Arizona, The Antigua Group, through its license sports division, holds license agreements with National Football League (NFL), Major League Baseball (MLB), Minor League Baseball (MiLB), National Hockey League (NHL) and the National Basketball Association (NBA), Ultimate Fighting Championship (UFC), along with numerous American universities and colleges for men’s, women’s and children’s apparel, headwear and luggage. Antigua additionally designs, produces and supplies product for corporate America and specialty retail managed under its corporate division. Its golf division also holds license agreements with the PGA TOUR, LPGA and the PGA of America. Antigua products can also be found online at shop.antigua.com.

 

Find Antigua on the web at: www.Antigua.com and ShopAntigua.com

Like Antigua on Facebook at: facebook.com/Antigua

Follow Antigua on Twitter at: twitter.com/AntiguaWear

See Antigua YouTube videos at: youtube.com/AntiguaWear

The Antigua Group, Inc. 16651 North 84th Avenue, Peoria, Ariz., 85382

For more information on The Antigua Group, visit them online at www.antigua.com or contact Mary Beth Lacy at mb@mblacy.com or call (760) 346-6942

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PGA Tour Pro Hunter Mahan, Winner of the The Barclays, Installs Full Swing Golf Simulator at Home

FS Logo   
FOR IMMEDIATE RELEASE
August 26, 2014

PGA Tour Pro Hunter Mahan, Winner of the The Barclays, Installs

Full Swing Golf Simulator at Home

SAN DIEGO, CA – Golf simulator leader, Full Swing Golf, congratulates Hunter Mahan on his hard fought victory at The Barclays in Paramus, NJ.  Mahan installed one of its golf simulators featuring Ion Vision Technology in his beautiful new home in the Dallas, Texas area.    

“I use it several times a week to fine-tune my game,” says Mahan. “I like to practice on my simulator in range mode, where the data feedback is very extensive and always reliable. It gives me the tools and data I need to analyze my game, make adjustments and consistently improve. It’s great to have this technology in my own home where I can practice when I want and how I want.”

 

“Full Swing Golf is proud to claim PGA TOUR superstar Hunter Mahan as a customer”, said Chad Coleman, VP of Sales and Marketing for Full Swing Golf. “Hunter uses his machine several times a week to tune-up and dial-in, that’s a lot of trust and confidence in our technology. We’re proud that TOUR pros like Hunter trust FSG for our accuracy and realism. In addition to Hunter’s busy TOUR schedule, Hunter is a new dad with a young family. His FSG sim offers highly-technical feedback and fun with unparalleled convenience… right down the hall.”

 

About Full Swing Golf

 

Full Swing Golf is located in San Diego, California and manufactures and markets the leading indoor golf simulator to businesses and consumers worldwide. The diverse line of simulators and performance products can be customized to fit the needs of various clientele, including golf professionals, retail businesses, residential communities, luxury resorts, teaching facilities, golf centers and homeowners. www.fullswinggolf.com

 

             # # # # #

For More Information or Product Images contact:

Mary Beth Lacy

760-346-6942

mb@mblacy.com

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